IS YOUR MOTORSPORT INVESTMENT ACTUALLY MOVING THE NEEDLE?

MOST MOTORSPORT SPONSORSHIPS ARE JUST EXPENSIVE LOGO PLACEMENT.

YOURS DOESN'T HAVE TO BE.

FREE 30-Minute Speed Audit Reveals:

✅ The hidden ROI gaps in your current motorsport strategy

✅ 3 immediate opportunities to amplify your racing investment

✅ Your "Sponsorship Performance Score" vs. industry benchmarks

✅ A custom action plan to turn exposure into engagement

THE PROBLEM: $2.5 BILLION IN WASTED MOTORSPORT MARKETING

Right now, motorsports teams and brands are pouring millions into sponsorships that deliver:

  • Logo visibility but no brand affinity

  • Race day buzz that dies by Tuesday

  • Impressive reach numbers with zero conversion tracking

  • Content that feels disconnected from your brand story

You deserve better than expensive wallpaper.


WHAT YOU'LL DISCOVER IN YOUR SPEED AUDIT

1. Sponsorship ROI Reality Check

  • Where your investment is working (and where it isn't)

  • Benchmark comparison against top-performing brands

  • Hidden value opportunities you're missing

2. Content Performance Analysis

  • Current engagement rates vs. motorsport industry leaders

  • Platform-specific performance breakdown

  • Content gaps that are costing you fans and revenue

3. Strategic Acceleration Plan

  • 3 immediate wins you can implement this race weekend

  • Long-term content strategy roadmap

  • Competitive positioning recommendations


THIS AUDIT IS PERFECT FOR:

✓ Heads of Brand/Partnerships looking to justify motorsport investments

✓ Luxury Brands seeking deeper motorsports audience connection

✓ Motorsports Teams wanting to deliver more value to sponsors

✓ Drivers looking to expand their sponsor base

✓ Executives building personal brands through racing


WHAT MAKES THIS DIFFERENT

Unlike generic marketing audits, the Speed Audit uses:

  • Motorsport-specific performance benchmarks

  • Proprietary "Sponsorship as a Flywheel" framework

  • Real motorsports audience behavior data

  • Content strategy insights from elite racing partnerships


YOUR SPEED AUDIT INCLUDES:

📊 Performance Dashboard

Visual breakdown of your current motorsport content ROI

🎯 Opportunity Map

Prioritized list of quick wins and strategic improvements

📈 Benchmark Report

How you stack up against the top 10% of motorsport content strategies

🏎️ Race Weekend Action Plan

Immediate tactics to maximize your next racing activation


RESERVE YOUR FREE SPEED AUDIT

Limited to 10 audits per month to ensure quality

GET MY FREE SPEED AUDIT


WHAT HAPPENS NEXT?

  1. Instant Access: Receive your Speed Audit preparation worksheet

  2. Data Collection: Our team analyzes your current motorsport presence

  3. 30-Minute Session: Live audit call with actionable insights

  4. Action Plan: Custom roadmap delivered within 24 hours


"THIS AUDIT REVEALED $2M IN HIDDEN VALUE WE WERE LEAVING ON THE TRACK."

- Brand Director, Luxury Automotive (F1 Partner)


ABOUT YOUR AUDIT CONDUCTOR

The son of Italian immigrants who built their life with hands, heart, and hustle. Vincenzo launched his first business at 16 and has spent two decades helping brands move faster, tell sharper stories, and outperform the market.

His career spans global consulting, motorsport partnerships, and enterprise content strategy—all grounded in the belief that performance is a mindset, not just a metric.

As Chief Operating Officer of Aftermarq, Vincenzo architected campaigns for Alfa Romeo, KIA, Mazda, Oracle, Intel, and SAP, blending strategic thinking with media execution to drive measurable business outcomes.

Today, as the founder of Business of Speed, he consults with brands, rights holders, and distributors on transforming partnerships into scalable content ecosystems, especially in the automotive and motorsports industries.

From Formula 1 and NASCAR to global B2B leaders, Vincenzo's work lives where craft meets commercial clarity. His storytelling systems have generated billions of impressions, millions in pipeline revenue, and press coverage in Bloomberg, Adweek, Sportico, and Motorsport.

"What's behind you doesn't matter." —Enzo Ferrari

That mindset—forward-facing, fast-moving, and rooted in excellence—drives Vincenzo's approach to brand growth.

If your business has the ambition to build a lasting brand in motion, Vincenzo is the partner who helps you scale the story the world remembers.


FAQ

Q: How long is the audit? A: 30 minutes of your time, plus we handle all the background analysis.

Q: Is this really free? A: Yes. We believe in demonstrating value before asking for business.

Q: What if I'm not ready for a complete strategy engagement? A: No pressure. The audit provides immediate value regardless of next steps.

Q: Do you work with smaller teams/budgets? A: We focus on organizations with meaningful motorsport investments that can implement strategic recommendations.


DON'T LET ANOTHER RACE WEEKEND PASS WITHOUT MAXIMIZING YOUR INVESTMENT

The grid is filling up fast. Secure your competitive advantage before your rivals do.

GET MY FREE SPEED AUDIT


Limited availability. Serious inquiries only.