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Business of Speed

F1 Viewership Exploding in the US

The 2022 season opener the highest viewed race since 1995

Vincenzo Landino's avatar
Vincenzo Landino
Jun 22, 2022
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ESPN, the network that broadcasts Formula 1 in the United States, has reported an average viewership for the Bahrain Grand Prix of 1.353 million, with a peak audience of 1.54 million.

There’s plenty of growth opportunity too, as there are 122 million households with televisions in the US.

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